Day: September 4, 2023

Why “Why now?” is fundamental to startup success

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Enjoying this content? Sign up to receive it in your inbox each week via our Contact page… In today’s email, we’re looking at the idea of timing in startups.   Read time: 3.5 minutes tl;dr: Timing is fundamental to success, you need to have a great response to the question Why now? and there are clear ways … Read more

How do I find people for research?

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Enjoying this content? Sign up to receive it in your inbox each week via our Contact page… One of the most common problems faced when running research projects is getting hold of people (ahem, the right people) to participate. And without people – referred to here throughout as participants – your research isn’t going to go all … Read more