
Gideon Barker
Insight Director with 20+ years of experience in the research industry and a genuine energy for insight
FOUNDER
Customer insight for startup success
You’re working on a startup with super high potential.
You’re making great progress and meeting incredible people along the way.
Your belief is strong.
Sure, challenges lie ahead – but you’re more than ready.
Not all days feel amazing.
Truth is, the majority of startups fail.Â
The odds are against you from day one.Â
You are taking on new challenges like:
Through tried and trusted research techniques, we rapidly provide fresh customer insight to founders and startup teams to give them more clarity about their customers and audiences.
By asking the right questions to the right people, we build up their Customer IQⓇ, making it far easier to make the right decisions at the right time.
For pre-investment and boostraps - we'll coach you through the process of doing your own DIY research and insight to ensure you get it done and you get it done well.
Need persuasive stats to grab seed investors attention? Compelling market and customer research that will complement your startup story? We got this.
Looking for product-market fit (pmf) or a customer discovery deep-dive? Trust in our process to design and fully manage your research to deliver on your key objectives.
All of our clients get access to our team of experts for free support and advice for their customer research needs…
All clients gain access to our VIP lounge to be the first to hear about events, offers and product launches.
We offer a 100%, no questions asked, money-back guarantee (except any external costs we have accrued) for anyone not 100% satisfied with their purchase.