Skip to content
Customer IQ
  • About
  • Approach
  • Case studies
  • Pricing
  • Resources
  • Blog
  • Contact
  • Login / register
    • 🛒 Basket

Day: November 26, 2025

How fresh ‘bottom health’ insight helped lead Wype to major wins and category-defining growth

November 26, 2025 by Gideon Barker

Read on to find out how Wype grew revenue 15x after mapping their path to the mainstream

Categories Case study

Products by category

  • Courses
  • Insight reports
  • Services

Latest posts

book brand branding buying research buy research competitors cost of research costs crunchbase customer discovery customer experience customer experience (cx) customer interviews data digital transformation diy research feedback find people for research food funding glossary how to investment market size / TAMSAMSOM not-for-profit omnibus survey on-boarding paypal pets pricing problem product market fit (pmf) qualitative quantitative questions rapport research interviews research recruitment research supplier risk scale up semi-structured interviews startups tech total addressable market

  • How fresh ‘bottom health’ insight helped lead Wype to major wins and category-defining growth
  • What is ‘customer discovery’?
  • How can market research help my business?
  • How much does research cost?
  • How do you buy research?
  • I’ve just taken a free trial of Crunchbase, oh wow!
  • How do I do customer interviews (really well)?
  • Why should I test products before launch?
© 2025 Customer IQ • Built with GeneratePress
✕