Brand positioning ideas
My Vet Plus
Owning a pet is a big responsibility, and sometimes it’s hard to know whether you are doing the best thing for them.
My Vet Plus is a new enhanced service from your local vet available 24/7 to answer your pet questions or arrange a vet service for them, whenever and wherever you need it.
- The app will enable you to book appointments, use your Wellness plan benefits, make a payment or have an online consultation with a vet all from the comfort of your own home.
- You can ask questions and seek advice specific to your pet’s breed and life stage, no matter what time of day or night it is.
- Delivered by your Vet who is assisted by the knowledge and expertise of our full veterinary support network of over 8000 vets around the world.
We all want the best care for our pets that keeps them healthy but we also know there is so much more to healthcare these days.
Beyond Healthy is a new service from your local vet that goes beyond the clinical welfare you’d expect to focus on your animal’s whole health and long term wellbeing.
- The app will give you access to innovative health and wellbeing plans that increase lifespan through better and earlier diagnostics
- Smart tech will monitor your pet’s health in real time and notify you when your pet’s data shows signs they may need to visit the vet
- Reducing the overall number of trips you make to the vet
Features and benefits
For the hear and now…
- Book telemed appointments via an in app web link
- Book face-to-face appointments and make payments
- Hold all the information you need about your subscription and the benefits it offers you
- Send you reminders of when your pet needs vaccinations, parasite treatments and bi-annual health checks.
- Veterinary expert advice for every stage of your pet’s life as well as general health advice.
- The app will alert you with helpful notifications and advice if there are dangerous weather conditions, an outbreak of a contagious disease or other potential hazards to look out for.
- E-commerce – buy what you need for your pet
For the future…
- Store all your pet’s medical records digitally in one place, accessible whenever and wherever you need it
- Smart tech to monitor your pet’s health in real time (Notify you when your pet’s data shows signs they may need to visit the vet)
- Incentives that reward healthy behaviour and activities such as daily walks
- AI to help diagnose issues such as teeth or weight problems
- Hyper-local content such as pet friendly places to eat & stay, puppy trainers, catteries & approved dog walkers